logologo-optometry

Plastic Wallet containing Lens Cleaning Cloth and Patient Certificate of Authenticity

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Catalogue Number: 3904
Plastic Wallet containing Lens Cleaning Cloth and Patient Certificate of Authenticity
Category: Memorabilia and ephemera
Sub-Category: Advertising, trade and products
Corporation: Essilor
Year Of Publication/Manufacture: C 2017
Time Period: 21st C
Publisher/Manufacturer: Essilor
Description Of Item: Clear plastic wallet 100 mm x 65 mm enclosing a white micro fibre cleaning cloth 165 mm x 165 mm with Crizal an essilor lens, three images of lenses describing the properties of the Crizal coating, 'THE FUTURE OF VISION IS CLEAR. CRIZAL CLEAR.', an Essilor logo and 'World Leader in Spectacle Lenses' printed in black and a plastic card 85 mm x 55 mm with Certificate of Authenticity and Lens care instructions printed in white.
Historical Significance: A promotional cleaning cloth provided by the manufacturer to be given to the purchaser of Essilor Crizal lenses.Essilor was formed in 1972 as a merger between Essel and Silor, both French companies. Essel began in Paris in 1849 as a group of spectacle assembly workshops. It added frame manufacture to its lens making activities inventing the Nylor method of lens retention. It invented the first progressive lens Varilux in 1959. Silor another optical group invented a lightweight lens in 1959, Orma 1000. Essilor merged with LuxOttica in 2018.
How Acquired: Donated by ACO Optical Dispensing Laboratory via David Leeming
Date Acquired: Aug 2019
Condition: Very good

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