logologo-optometry

Strong eyes. How weak eyes may be strengthened and spectacles discarded

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Catalogue Number: 429
Strong eyes. How weak eyes may be strengthened and spectacles discarded
Category: Book
Sub-Category: Book of historical note
Author: MACFADDEN, Berrnarr
Year Of Publication/Manufacture: 1901
Time Period: 1900 to 1939
Place Of Publication/Manufacture: USA
Publisher/Manufacturer: Physical Culture Publishing Co and Macfadden's Physical Development
Description Of Item: Hard cover, dark blue, 140 mm W x 195 mm D, 112 pages with 6 pages of advertisements of books on physical culture.
Historical Significance: This book deals with how the eyes work (as understood by the author), the physical causes of beautiful eyes, the factors causing strong, dull, weak, crippled and diseased eyes. The treatments recommended are out-of-door exercise and diet, eye massage, eye exercises, bathing the eye and exercises of the neck. The book has similar philosophies to those of Bates (1860-1931) who first published books on good eye sight without glasses in 1919, somewhat later than this book. For Bates' books see Cat No 98 and 250. Bernarr Macfadden (1868 - 1955) was an influential exponent of physical culture, a combination of body building with nutritional and health theories. He additionally founded the long-running magazine publishing company Macfadden Publications. He gets 47,000 hits on Google and has entries in Encyclopedia Britannica and Wikipedia. The picture is of him posing as Michelangelo's David (but with toga) taken 1905
How Acquired: Ex Nathan Library
Date Acquired: Nov 2007
Condition: Fine
Location: Archive room. East wall. Books of historical note

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